Tradeshow Marketing Materials
The Tatua Cooperative Dairy Company Ltd. is a world leader in specialized dairy ingredients and dairy foods. The company contributes ingredients to everyday products such as ice creams, cheeses, creams, sauces and more. Tatua had a strong brand presence in its headquarters in New Zealand and offices in Japan and Shanghai. The next step was to grow the brand in the US and Europe. KSA&D stepped up to tackle Tatua’s goals.
With a plan to promote Tatua USA at trade shows, KSA&D knew we had to think creative to grab the attention of attendees. The team designed stand-out, conversation-starting materials achieving the goal of driving traffic to the Tatua booth and increasing awareness of the brand in general.
This was achieved by creating an eye-catching standing trade show booth and table top booth, a brochure, pens and notepads, and a cow shaped stress ball. KSA&D delivered the materials in a timely manner to accommodate the trade show schedule deadlines.
What was the crowd favorite? The cows were a huge success!