development
Your website is the most important tool you have to attract, inform, and retain customers.
The development team at KSA&D focuses every project around information architecture. We work together with our clients to develop an understanding of each unique customer base and how these customers interact online. Our team develops every project by making sure that the content, usability, and interface is relevant to your audience and provides the most opportunities for your brand’s goals.
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User Interface (UI) &
User Experience (UX)With the KSA&D team of designers, developers and digital strategists, left-brain meets right brain—with your brand directly at the center. Meaning? From concept to execution, a strong, user-focused strategic process leads our design and development. Whether we’re designing the next killer mobile user interface or building a lead generation–focused landing page, you’ll find user experience at the core of everything we do. -
Content Management Systems (CMS)
KSA&D offers robust, scalable CMS solutions that are customized to meet your needs. Our CMS solutions allow creative freedom with your design along with an intuitive interfaces that gives you the ability to easily update content. KSA&D specializes in CMS solutions that are ingeniously customer-centric including Sitecore, WordPress, Kentico, Drupal and EPI Server (Ektron). KSA&D has the combination of creativity and experience to manage your mobile development for iOS and Android, tablet apps and web experiences.
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E-commerce
A successful online shopping experience requires thoughtful planning, effective user experience design and strong marketing strategy. KSA&D has over a decade’s worth of e-commerce experience and success to showcase. We are well versed in custom coding and development for the best e-commerce platforms. At KSA&D, we do two things exceptionally well: drive traffic and generate sales.
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Web Applications
We approach web application development from a careful and comprehensive perspective. Each KSA&D team member—from project managers to business analysts, system architects and integrators to software support specialists—has a critical role in the successful implementation of your system.
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Mobile Applications
Mobile websites represent a massive opportunity to take your revenue generation to the next level by being available for your customers directly from their mobile devices. Whether it’s a native, hybrid or app, KSA&D can build the right digital platform for your brand. Our app development team creates the experience you need to make a major impact. Plus, we constantly test and update your mobile app to ensure optimal functionality and reflect your growing business.
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Hosting & Maintenance Services
KSA&D provides web hosting and maintenance services as part of our full suite of secure technology solutions. The performance, hosting and maintenance of your site are critical to your business. Even if we didn’t build your site, you’ll receive the same outstanding level of service our web development customers receive. Talk to KSA&D and see what we can deliver to keep your online experience running smooth.
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Experienced in the Following Languages & Platforms:
C#, PHP, MySQL & Microsoft SQL, .Net, HTML 5, CSS, JavaScript, AJAX
design
Every brand has a personality and the expert design team at KSA&D can help bring it to life.
From logos to advertisements and videos to presentations, KSA&D has a solution for your design needs.
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Branding
Branding is one of the most important aspects of your business. An effective brand strategy can give your company a competitive edge with an individual, lasting connection with your customers. Whether building a new brand from the ground up or enhancing an existing brand to meet new marketplace conditions, we listen, research and evaluate. Only after we get to know you, your target audiences, and your detailed goals we begin to craft a brand solution—one as unique as you are.
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Logo Design
Your logo is your brand’s signature. A logo is a highly visible element of branding that establishes your brand’s uniqueness. KSA&D’s design and marketing teams all contribute to a develop a singular logo design that conveys the image, values, and narrative of your brand. From market research and competitive analysis to elements such as composition, color, typeface, and shape, KSA&D combines every facet to deliver a striking visual identity.
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Billboard Design
KSA&D is big on outdoor. Really big. We love creating billboards and outdoor displays that get attention and command a second (and third and fourth) look. Whether it’s traditional or digital, well-designed billboards have the power to build awareness, deliver a commanding “first impression” and drive “impulse response”—all in seven words or less.
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Mobile & Responsive Design
Responsive design is a must-have with the multitude of interfaces and operating systems that exist. More customers than ever are now interacting with your business on their mobile device. Websites must be optimized for mobile devices so the elements of the user interface do not cause confusion or a slow-down for customers on the go. From content and products to education and e-commerce, KSA&D can help you yield a successful outcome with measurable results. KSA&D’s team plans designs and develops stunning responsive websites that will increase conversion rates and boost traffic from whatever device a user employs.
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Print Advertisements & Collateral Materials
Print ads? Collateral materials? People still use those? Yes, indeed, because they work. In some industries, print materials can help build awareness and drive more traffic to a website. It is hard to beat the hands-on, tactile feel of a well-executed print campaign or the leave-behind impact of powerfully designed marketing collateral. At KSA&D, we help you tell a story that your customers will physically hold onto.
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Annual Reports
An annual report that is designed well and presented in the right format is a great way to present company milestones, as well as highlight your company's unique culture. KSA&D can create a unique design for your annual report that will engage stakeholders, provide valuable year-end information and gain new investors. KSA&D can assist with design, content and imagery and deliver in a variety of formats to meet your needs.
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Video & Storyboarding
Your business will perform better when you show, rather than just tell. Today, video in online and mobile applications isn’t just an engaging idea. It’s essential to the user experience. In today’s market, customers interact with videos more than ever. KSA&D can help you make a greater impact with creative, state-of-the-art video production that stands out and pulls in customers.
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Corporate Presentations
A corporate presentation is a valuable tool to be utilized by management and sales representatives. KSA&D can help you make visual presentations that will have an impact on your audience. It all starts with understanding your business and audience. KSA&D will then take your content and blend it with our knowledge of presentation design to ensure that your presentation is a success.
marketing
As the saying goes, if you don’t know where you are going, any road will get you there.
Where do the biggest and best ideas really come from? These ideas stem from a combination of incisive research, valuable customer insights, and talented, experienced creative people all working together to craft your message and meet your goals. At KSA&D, it is our goal to exceed your expectations.
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Advertising Campaigns
Ads are not successful as stand-alone marketing components. To see results, advertisements must be a part of a campaign within a brand’s marketing strategy. KSA&D prevents isolated messaging. Our team can help you develop an effective, comprehensive campaign that integrates all of your branding, advertising, and your website into one cohesive, unified whole. KSA&D will make you stand out in the crowded marketplace.
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Search Engine Marketing (SEM)
Own the search results page and consumers will know exactly who you are when they’re poised to purchase. Our inhouse digital media and search specialists can help you generate the clicks that turn into sales. At KSA&D, we utilize a variety of SEM tactics including expert Search Engine Optimization (SEO) methods, remarketing practices, and strategic placement of Pay-Per-Click (PPC) ads across both the search and display network.
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Mobile Marketing
How do you mass market in a society that is more individual than ever? By strategically utilizing smart devices. From push notifications techniques, to voice-search opportunities, mobile marketing brings unique opportunities to deliver personalized, relevant messages exactly when and where they will have the most immediacy and impact.
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Social Media Marketing
Online, everybody’s talking. Your brand should be a part of the conversation, too. But jumping into social media marketing without experience or insights can be challenging, to say the least. KSA&D can help you understand the fundamentals, leverage the power of content and utilize social media marketing for big impacts on your audience and customer base. We are experts at generating the right messages to the right audiences through social listening and social planning tactics.
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Direct Marketing
Nothing beats one-on-one interaction to boost sales activity. That’s where KSA&D can help you create, test and evaluate the most effective direct market channels for your brand.
- Email Marketing
- A lot can happen when you hit “send.” You can build brand awareness, acquire new customers, attract donations, increase customer purchases and strengthen loyalty to your organization. At KSA&D, we will be happy to show you how personal, precise and profitable smart email marketing can be.
- Direct Mail
- You’re still getting direct mail for one reason: it still works. KSA&D has put its unique stamp of strategy, creativity and results on direct mail for clients in business-to-consumer, business-to-business, nonprofits, education, healthcare and more.
- Email Marketing
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Data Analysis and Reporting
Obtaining the data is one thing, but what does it all mean? What can you do with it and how can you learn from it to better improve your marketing strategy? KSA&D can help you collect, track, and analyze data while providing insights and making suggestions as to how you can improve your customer’s experience online and drive more conversions.
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Internal/Employee Communications
An astute business owner once noted that his most valuable inventory walked out the door every night. KSA&D agrees, and we think you should, too. Your employees are what give your company its unique DNA. That’s why your internal communications with them should have the same vibrancy, excitement, consistency and importance as your external messaging.
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Public Relations
Any PR agency can tell you what you want to hear. A really good one will tell you what you need to hear. Whether it’s crisis management or a new publicity initiative, KSA&D will give you smart advice, sound strategies and comprehensive tactics—everything you need to know to benefit your company’s image, reputation and business.
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KSA&D is a full service advertising agency that
delivers creative design, innovative strategies,
intelligent insights and technology solutions.
